Introducing the Alumio Route Builder
Now connect, orchestrate, and govern integrations at scale from one visual interface
There is no storefront left to open in a headless business, so the order events reaching Microsoft Power BI end up being the only place in which the whole of trading exists in one piece.
Headless commerce removes the single place where the business used to be able to look at itself. There is no storefront admin holding the orders, because the storefront is whatever the front-end team built this quarter and there may well be four of them by now. The commercial question of how trading is going now has to be assembled from parts rather than simply opened. Connecting CommerceTools and Microsoft Power BI puts the orders, the carts and the catalogue in one report, so the business gets back the view it gave up when it stopped having one shop.
DATA THAT FLOWS BETWEEN THEM
Orders
Order lines
Carts
Products
Customers
Channels
Trading across every front end lands in one Microsoft Power BI report, so nobody is adding up four channels by hand to answer a question that used to be one screen.
What counts as a sale is defined once in the report rather than differently by each team, which is how two people end up presenting different numbers for the same week.
An abandoned cart in CommerceTools is a commercial fact rather than a front-end detail, and putting it beside completed orders is what makes it something anybody can act on.
When another front end is built, its trading joins the same report rather than needing its own, so the reporting does not fragment every time the business adds a way to sell.
When orders arrive from several front ends, Alumio delivers them to Microsoft Power BI in one shape, so the weekly figure is a number the whole business shares rather than four that somebody adds together by hand.
When finance and trading disagree about what counted as a sale last month, the report says which event was used and when it was read, so the conversation is about the definition rather than about whose export was right.
When a new channel starts selling, its orders reach the same Microsoft Power BI report on the day it goes live, so the first week of trading is measurable rather than something reconstructed a month or two later.
Alumio sits between sales channels and fulfillment systems as a governed integration backbone. Orders are routed, transformed, and validated, while status updates return to every channel.
Authenticate your systems using Alumio's pre-built connectors. Choose from 200+ connector packages in the marketplace, plus unlimited custom integrations.
Define how data fields map between systems in a visual interface. Adjust formats, enrich records, and apply business logic, no custom code required.
Configure flows to run in real time on events, on a schedule, or both. Reduce manual data entry and let Alumio handle movement and transformation between systems.
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Once your first integration is live, adding your ERP, PIM, WMS, or CRM connects to the same hub. Existing flows keep running. No rebuilding from scratch.
An experimentation platform is the one that changes what the report is for. Knowing which variant a shopper saw turns trading figures into something you can act on rather than something you watch. Alumio holds that connection alongside this one, so the test and the revenue it produced are in the same place rather than in two tools that disagree.
Yes, and orders and carts are worth carrying on different cycles. Orders matter to the day and carts are a pattern rather than an event, so refreshing both at the same rate costs more than it returns. Alumio delivers what you nominate on the schedule you set for each, reading whatever CommerceTools exposes for it.
No, and what it costs to add the next thing is the fair way to judge that. The second source into this report takes far less work than the first, because the definitions and the shapes are already agreed, which is not true of a feed somebody built by hand. Where a figure has to be derived rather than read, the Code Transformer takes that step.
Whichever event you name, and naming it is the work. An order created, an order paid and an order shipped are three different moments and three different totals, and in a headless business each front end may report a different one. Fixing the definition in the report rather than in each team's query is what stops two people presenting different numbers for one week.
The quiet one is a dashboard that counted a cart as a sale, because the figure looks plausible and somebody makes a decision on it. Alumio records what was counted and when it was read, so a definition can be traced rather than argued about. Each transfer is monitored live and logged with what it carried, a refusal alerts with the reason, retries run where configured, and nothing is lost silently.
Talk to an Alumio integration specialist. We'll map the right architecture for your systems, at the right scale, so your operations stay reliable through every change.
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